The Lucky Sponsor

For almost 20 years, Schneider's biggest competitor was the main sponsor of Argentina National Team. And not a single trophy was lifted. However, right after Schneider took its place, Argentina won three cups in a row, including the FIFA World Cup. A true game changer. So, we couldn't help to wonder... what would had happened if Schneider had been sponsor this whole time?

AWARDS AND HONORS

CANNES LIONS
Media - Challenger Brand - Bronze

LONDON INTERNATIONAL AWARDS (LIA)
Creativity in Media - Challenger Brand - Bronze

LÁPIZ DE PLATINO
Film - Gold
Radio - Gold
Digital Marketing - Silver
Strategy and Creativity in Media - Silver

diente
Media - Integral campaign - Gold
Media - Idea in media - Silver
Film - Up to 60" - Silver
Radio - Campaign - Bronze

OJO DE IBEROAMÉRICA
Sports - Product - Silver
Sports - Context and Actuality - Silver
Film - Up to 121" - Bronze

EFFIE ARGENTINA
Alcoholic drinks - Bronze

ECHO LATAM
Specials - Grand Prix
Channels - Grand Prix
Video Content - Gold
Branded Content - Gold
Social Media - Gold
Integrated Campaign - Gold