#MorePaternityLeave

We are very proud of this project. We believe that a strong idea can change anything. So, we decided to do something about a very unfair situation in Argentina. We created a symbol capable of changing the law and, with that, the life of thousands of parents.

Agency: Havas Argentina - ECD: Nicolás Zarlenga & Federico Plaza Montero - Copywriter: Cristian Tarzi - Art Director: Bárbara Gedacht - PR & Creative
Operations Director: Florencia Vera

AWARDS AND HONORS

UN WOMEN
Gender Equality Awards - 1º Award

DIENTE
Outdoor - For Good Campaign - Silver
Design - Direct - Bronze
Interactive - For Good Campaign - Shortlist
Activation & PR - For Good Campaign - Shortlist

OBRAR
ONG - Bronze